Tuesday, March 18, 2014

Nolcom strengthens development communication linkages

From the Business Mirror (Mar 18): Nolcom strengthens development communication linkages

The Armed Forces’s Northern Luzon Command (Nolcom) recently signed a memorandum of agreement (MOA) with Philippine Information Agency (PIA) Region 3 for partnership in development communication.

The MOA was signed by Lt. Gen. Gregorio Pio Catapang Jr., Nolcom chief, and William Beltran, PIA regional director, and was witnessed by the Nolcom’s chief of staff, Col. Jesus Sarsagat, PIA Regional Planning Officer Carlo Lorenzo Datu and PIA Tarlac Information Center Manager Lorie Gene Cruz.
 
Under the agreement, both parties committed themselves to work on an advocacy campaign that would lead to better community relations of the command and contribute to a lasting insurgency-free Central Luzon.
 
Catapang noted that with the MOA, Nolcom and PIA will be partners forever that will be giving people the right information; defeating all kinds of enemy; and assures that by establishing an alliance, the government will always be in a good position.
 
On the other hand, Beltran explained that, “From the very beginning, we have seen how Nolcom recognized the role of information in their mission and advocacy of making Central Luzon an insurgency-free area. With this MOA formally signed and agreed upon, we believe this will solidify our partnership in the attainment of our worthwhile vision of establishing an informed and empowered Region 3.”
 
 With the partnership, PIA will help Nolcom in crafting a sound communication plan; production of developmental news; production of information, education and communication materials; and render support in its activities and social media needs.
 
 In addition, part of the agreement tasked the PIA to provide “text blast” service on matters pertaining to announcements, activities and campaigns on peace and order and disaster preparedness, as well as upgrade the skills of planning and public affairs officers in all of its Air Force, Army and Naval units through the conduct of workshops.
 
On the other hand, Nolcom shall designate an information officer who shall coordinate with the PIA.
 
The command shall also provide an office space for the Tarlac Information Center of  PIA within the premises of its headquarters and shall actively take part in the different national information drives and advocacy activities of the government.
 

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